Sustainable Summer Style: Eco-Friendly Fashion Choices for Children

By Priya Sharma|4 - 5 mins read| April 14, 2025

Let’s be real—kids grow fast. One day, their shorts fit perfectly, and the next day, they’re suddenly two inches too short. And with summer around the corner, we’re all getting ready to swap out last year’s tees, sandals, and swimsuits for something a little more season-appropriate.

But here’s the thing: as parents, many of us want to be more eco-conscious. We care about the planet our kids are growing up on. We want to make good choices. But we also know parenting is expensive—and the idea of sustainable fashion can sometimes feel like something only super-green families with big budgets can do.

The good news? That’s not true. You don’t have to be perfect. You don’t have to spend a fortune. And you definitely don’t have to do everything to do something. Small steps still matter.

So whether you're just starting to explore eco-friendly fashion or you're already a sustainability pro, this blog is for you. Let’s walk through some easy, affordable, and actually doable ways to dress your kids for summer—without hurting your wallet or the planet.

Start With What You Have

The most sustainable clothing is the one you already own. Before buying anything new, take a moment to go through what’s already in your child’s closet. Chances are, there are a few items that still fit or can be worn in creative ways.

Pro tip: Turn long jeans into shorts by cutting and fraying them. Oversized tees? Hello, breezy summer pajamas.

If you have multiple kids, try rotating outfits between siblings or cousins. Hand-me-downs are basically the original sustainable fashion, and kids don’t care if their shirt once belonged to their big cousin Jake.

Buy Secondhand First

Thrift stores, local swap meets, Facebook Marketplace, and even neighborhood WhatsApp groups can be goldmines for summer clothes. You’d be surprised at how many “gently used” kids’ clothes are out there—some barely worn at all.

Secondhand shopping isn’t just budget-friendly—it keeps clothes out of landfills and reduces the demand for new production.

Are you not a fan of in-person thrifting? Online platforms like Kidizen, ThredUp, or even eBay offer affordable options for gently used, quality clothes for kids of all ages.

Choose Fewer, Better Pieces

Instead of buying 10 cheap T-shirts that might fall apart after a few washes, consider getting 4 or 5 well-made ones that can last through the season—and maybe even make it to the donation pile or sibling hand-me-downs.

If your budget allows, look into brands focusing on durability and eco-friendly fabrics like organic cotton or bamboo. Some great kid-friendly sustainable brands include:

  • Hanna Andersson (known for their long-lasting organic PJs)
  • Mini Rodini (fun designs, high quality, a bit pricier)
  • Love The World Today (Slightly on the premium side, but great for special pieces)
  • Greendigo (GOTS-certified organic cotton clothes)
  • Mightly (playwear built for comfort and sustainability)
  • Tura Turi (Fun prints, breathable fabrics, and consciously made)

But again—this isn’t an all-or-nothing game. It’s totally okay to mix and match. A few sustainable pieces paired with secondhand finds? That’s a win.

Say Yes to Clothing Swaps

Clothing swaps are a fun, free way to freshen up your child’s wardrobe while giving your outgrown items a new life.

Ask a few other parents in your school, daycare, or community group if they’d like to swap summer clothes. Set up a simple “bring and take” event, or do it casually at the park.

It’s a great way to connect, save money, and teach kids about sharing and reusing.

Watch Out for Greenwashing

Some big brands are hopping on the “eco-friendly” trend, but not always in honest ways. Just because a tag says “green” or “sustainable” doesn’t mean the product actually is.

Look for specific terms like:

  • GOTS-certified (for organic textiles)
  • OEKO-TEX (for safety-tested fabrics)
  • Fair Trade (ethical labor practices)

When in doubt, a quick Google search of the brand's practices can help you make a more informed choice.

Get Creative With Accessories

You don’t always need to buy a whole new outfit. Sometimes, just adding a fun hat, a handmade headband, or a colorful upcycled bag can give an old outfit new life.

Encourage your kids to help decorate or DIY some accessories using scrap fabric or old clothes. It’s a fun summer project and teaches them the value of reusing what they already have.

Teach the “Why,” Not Just the “What”

Involving your kids in the process helps them understand why we make these choices. Talk about the planet, the people who make our clothes, and how small changes help.

Even simple statements like “We’re buying this shirt secondhand because it’s better for the Earth” can go a long way.

Kids get it more than we think. And when they feel included, they’re more likely to care—and make mindful choices on their own as they grow.

Conclusion

Sustainable fashion doesn’t always have to mean all-organic, all-local, and all-zero-waste. That’s not real life for most of us.

And that’s okay.

What matters is that you're thinking about these things and making mindful choices when and where you can. Whether it's choosing secondhand over new, picking one eco-friendly brand this summer, or swapping clothes with a neighbor, it all adds up.

No guilt. No judgment. Just small, intentional steps in the right direction.

So this summer, let’s dress our kids in clothes that feel good, look cute, and do a little good for the planet, too. Sustainable style isn’t about being perfect—it’s about trying and teaching our kids to care along the way.

You’ve got this, one outfit at a time.


TheParentZ offers expert parenting tips & advice, along with tools for for tracking baby and child growth and development. Know more about Baby Growth and Development Tracker App.It serves as an online community for parents, providing valuable information on baby names, health, nutrition, activities, product reviews, childcare, child development and more

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